Tesla leads, Ford surges, and competition heats up in Q3 2024.

– BEV sales in Q3 2024: 346,309 units (+11% YoY). – Market share: 8.9%, a new record. – EV adoption driven by affordability and new models.

– Q3 sales: 166,923 units. – Top models: Model Y (284,831 YTD), Model 3 (131,975 YTD). – Cybertruck impresses with 28,250 units sold in 2024.

Ford Rises to Second Place – Total EV sales (Jan-Sept): 67,689 units (+45% YoY). – F-150 Lightning: 22,807 units (+86% YoY). – Mustang Mach-E: Affordable pricing starting at $36,495.

Chevrolet Falls but Fights Back – Bolt EV and EUV discontinued, sales down 19.5% YoY. – Equinox EV shines: 9,772 units in Q3. – Chevrolet reclaims #3 spot in U.S. BEV market.

Non-U.S. Brands Show Mixed Results – Hyundai: 43,627 units (+5.6% YoY), led by IONIQ 5. – Kia: 41,326 units (+80.5% YoY), EV9 gaining traction. – VW struggles: 16,375 units (-40% YoY).

Tesla Faces Growing Competition – Tesla’s U.S. market share dips from 70% (2020) to 49.8% (2024). – Price cuts and incentives: Free Supercharging & FSD until Dec 31, 2024.

U.S. EV market is thriving with new players and innovation.

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